Why do Many Blogs Fail? Case Study

On average, 90 percent of new blogs fail every year. But what is the reason behind these all failures? Once, I heard that one of the popular SEO experts on the internet say that it’s because of the lack of content and the quality of the content. Yes, but this true only for a blog with very few articles. However, I’ve seen many blogs, with hundreds of posts, and still getting almost no traffic from Google.

If the blog has quality content, it should get traffic. The content is the damn KING. Right? NO. Even you have great content, if nobody is reading it, google never ranks you up. So there are some common factors that we think Google is concern about, and we should worry about those factors when writing an article.

And one of the factors is that the competition. If you search “Dropshipping” on Google, you’ll find hundreds of quality articles, with thousands of backlinks. If you write the best Dropshipping article, among all of them, even you have the best quality content, you won’t get much traffic.

Before I make this confusing to you, I’ll break down the reasons one by one.

My Experiment with High Competition Keywords

As the “Dropshipping” keyword, “SEO” and “Blogging” are even more competitive keywords. As a blogger for few years, my first attempt on these two keywords failed without making justice to my dedication. Now I’m doing this Entrepreneurship blog and slowly try to get some traffic from those high-demand keywords. But it’s really difficult, and I don’t think that I would be successful in the short term, but I have a goal to archive within few years.

Look at the Google search results for the title of this article,

a People also ask 
Search result 
Featured Snippet 
Featured snippet 
Sitelinks 
O 
ID 
Why do Most Bloggers Fail? A Review ot Flawed Blogging 
nttps://neilpatel.com/blog/wny-do-most-bloggers-tail-a-review-ot-flawed-blogging-practices-tnat-knock-most-people-out/v 
People also ask 
19 Blogging Mistakes to Avoid (And How to Fix Them) 
nttps:/twwwblogtyrant.com/why-99-percent-ot-ölogs-will-tailJ 
3 Sitelinks 
Why Sloggers Fail - Social Triggers 
nttps:llsocialtriggers comJwny-bloggers-tail/ 
wny 80% Of Blogs Will FAIL In 2021 At-id HOW Not to Fail 
nttps:/twwwastutecopyblogging.com/percentage-ot-blogs-that-tail-wny-80-percent-ot-blogs-will-taib' 
3 Sitelinks 
Why Do Blogs Fail and How YOU Can Prevent Failing I 
nttps:/twwwonenourprotessor.com/wny-do-blogs-tail-and-now-you-can-prevent-tailing,' 
Why Do Blogs Fail? - Orbit Media Studios 
nttps:/twwworbitmedia.com/ölog/why-ölogs-taib' 
What is the reason behind most of bloggers tailing? - Quora 
nttps:/twwwquoracom/wnat-is-the-reason-benind-most-ot-bloggers-tailing 
1 Sitelink 
Why so many blogs tail before they even get going • XO Saran 
nttp:/txosaran.com/2017/06/1 Owny-so-many-ölogs-tail} 
Why So Many Slogs Fail (and How to Not Be One ot Them 
nttps://mythemeshop.com/blogfblogging-mistakes/v 
AR 
662 
27K 
19K 
3.0M 
68K 
12K 
572 
230K 
1.3K 
DR 
91 
76 
77 
32 
71 
79 
91 
60 
90 
LIR 
29 
32 
39 
19 
10 
21 
14 
11 
21 
Backlinks 
64 
108 
482 
16 
3 
16 
2 
14 
Domains 
46 
83 
182 
12 
2 
15 
9 
Traffic 
39 
18 
14 
4 
3 
4 
Keywords 
158 
65 
180 
32 
8 
27 
2 
3 
4 
Top keyword 
why blogs tail 
blogging in 2018 
why most blogs tail 
why blogs tail 
why most blogs tail 
why most blogs tail 
why most blogs tail 
why most blogs tail 
why blogs tail

This is more likely to be not successful since this is the current status of my new blog.

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You can ask, “James, why are you writing this article, even you think it will be very difficult to rank among the top 10?”

S keywords 
Keyword 
Total volume: 61K 
KD 
21 
Volume v 
6.1K 
30 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
Global 
9.2K 
40 
0_10 
0_10 
10 
0_10 
0_10 
0_10 
0_10 
Clicks 
5.8K 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
CPC 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
cps 
0.95 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
SF 
tail blog 
why blogs tail 
why do most bloggers tail 
now many blogs are successtul 
why bloggers fail 
now many blogs tail 
why most bloggers fail 
why some blogs tail 
why do blogs fail 
3.27 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
Parent topic 
tailölog 
blogging in 2018 
blogging in 2018 
edgy blogs

“Even for a topic with less than 50 searches a month?”

This where most of the SEO specialists are wrong. If this topic is a stupid one, why does SEO giants try to write articles like this? Think for few seconds.

This is all because this type of article is clickbait. Once you share this type of article on social media, you get some traffic. Even the article is not doing great from a search engine perspective, it’s working well.

Lesson: Like most bloggers, don’t write articles targeting only the keywords. Especially if you’re targeting highly competitive keywords, Google won’t even rank your keyword. Try some alternative methods to get traffic for your article.

This is only a one of the little experimental thing that I wanted to tell you.

Ultimate Keyword Strategy

When there is a mid level competitive keyword, for example, we can take a type of dog breed. Let’s think, your blog niche is German Shepard.

Overview: german shepard 
Keyword difficulty 
63 
Hard 
O 
How to use 
Volume 
26K 
CPC O 
$0.80 
SERP & KD updated 2 days ago Update 
cps O 
Clicks 
4.7K 0.18 
1.11 
Volume trend 
Searches without clicks 83% 
Paid clicks only 0% 
Paid & organic clicks 0% 
Organic clicks only 17% 
34 SK 
sep 2015 — Dec 2019 
1 cos'c 
We estimate that you'll need backlinks from —148 websites 
to rank in the top 10 for this keyword 
Sep 2015 
Mar 2021

Ranking in the top 10 keywords is almost impossible, because of the authority of the domains and the backlink profile which others have built for years. But can’t you make the best German Shepard blog on the internet? Yes, you can. But you have to take a different approach.

Ultimate Keyword Strategy is not a technique developed by myself, this is one of famous technique that everybody is talking about and actually works.

SERP overview tor '"german shepard" 
Top stories People also ask Sitelinks 
Search result 
German Shepherd Dog Dog Breed Information 
Videos 
ID 
nttps:/twwwakc.org/dog-breeds/german-snepherd-dog/ 
People also ask 
German Shepherd Dog Breed Information, Pictures - DogTime 
nttps:lldogtime.comldog-öreeds/german-snepnerd-dog 
German Shepherd - Wikipedia 
nttps:hen. 
3 Sitelinks 
German Shepherd Dog - Full Profile, History, and Care 
nttps:/twww.tnesprucepets.com/öreed-profile-german-snepherd-dog-1117967 
German Shepherd Dog Breed Information & Characteristics 
nttps:/twwwdailypaws.com/dogs-puppies/dog-breeds/german-snepnerd 
German Shepherd Dog Breed - Facts and Traits I Hill's Pet 
nttps:/twwwhillspet.com/dog-care/dog-breeds/german-snepnerd 
German Shepherd Dog Dog Breed Profile I Petfinder 
nttps:/twww.pettlnder.com/dog-breeds/german-snepherd/ 
German Shepherd Dog Breed Information - Vetstreet 
nttp:/twww vetstreet.com/dogs/german-snepnerd-dog 
German Shepherd Dog Breed Profile I Purina@ 
nttps:/twwwpurina.com/dogs/dog-öreeds/german-snepnerd-dog 
AR 
1.5K 
19K 
21 
14K 
272K 
17K 
3.2K 
19K 
12K 
DR 
89 
77 
95 
79 
58 
78 
86 
77 
80 
57 
43 
70 
34 
28 
30 
29 
37 
20 
Backlinks 
4,581 
625 
8,164 
174 
290 
92 
75 
352 
14 
Domains 
1 ,454 
264 
1 ,825 
91 
48 
54 
48 
125 
9 
Traffic 
85,842 
19,335 
22,663 
16,566 
10,778 
9,125 
8,541 
6,595 
3,981 
Keywords 
3,919 
4,063 
5,240 
1 ,665 
1,472 
2,295 
1,188 
1 ,499 
1 ,299 
Top keyword 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
german shepherd 
D Export 
Volume 
505K 
505K 
505K 
505K 
505K 
505K 
505K 
505K 
505K 
snow more

So, what you should do is, targeting on Low Difficulty Keywords. And you better target more about questions. As you can see. The difficulty of these keywords is low.

So you need to write articles for article-worthy questions even with keywords that have less than 50 monthly searches. As your blog ranks no 1 for these small keywords, your authority to rank for German Shepard increases.

1 ,884 keywords 
Keyword 
Total volume: 360 
CL 4- now to train a german shepard puppy 
CL 4- now to train a german shepard 
4- now much to teed a german shepard puppy 
C' 4- now long does a german shepard live 
CL 4- nowto draw a german shepard 
CL 4- what to teed a german shepard puppy 
C' 4- now much a german snepard puppy 
C' 4- now much does a german snepard cost 
C' 4- now much a german snepard 
CL 4- now to train a german shepard pup 
CL 4- nowto raise a german shepard 
4- german shepard are decedanace ot what wolk 
LDL 4- our 3yr. old female german shepard is leaking urine 
what could cause tnid 
4- now many cups ot tood should my german snepard 
boxer puppy eat 
CL 4- german shepard white how big 
4- now to leave german snepard when working 
4- now much should 8 week old german snepard puppy 
weigh 
@ 4- german shepard nas an interesting reaction when he 
notices his owner isnt behind him' 
CL 4- what would a cross between a german 
snepard,boxer.and a husky look like 
KD 
2 
3 
Volume v 
80 
70 
40 
40 
40 
20 
20 
20 
10 
10 
10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
Global 
90 
100 
40 
40 
50 
20 
20 
20 
10 
10 
20 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
0_10 
Clicks 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
CPC 
so.90 
Sl.oo 
S5.oo 
WA 
S3.50 
Sl.20 
WA 
WA 
WA 
so. 70 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
cps 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
WA 
SF 
o 
o 
o 
o 
Parent topic 
german shepherd puppy 
german shepherd puppy 
now much tood tor german shepherd puppy 
german shepherd lifespan 
now to draw a german shepherd 
german shepherd puppy teeding 
now much does german shepherd puppies cost 
german shepherd training

After a year or two, you will have the opportunity to take the place of the ultimate keyword, “German Shepard”. That’s how you can win mid-level competitive keywords in long run using the Ultimate Keyword Strategy.

Lesson: A lot of people mistaken this and write articles for every stupid keyword. Google sees this type of content as spammy. Always write worthy articles. People are not searching for content on the exact titles. Try to understand their intentions and write articles.

I call myself an online entrepreneur who gets his income completely by online methods. And the important part is that I try to do almost anything that I can do online. Maybe I'll earn more if I stick to few things. From May 2021, I'm starting to share my experiences with you. And hoping to write an article per day. Wish me good luck.

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